Distribution Channels

Distribution channels are behind every product and service that consumers and business buyers purchase every where. Usually, combination on institutions specializing in manufacturing , wholesaling, retailing and many other areas join force in Distribution channels.

A Distribution channels is a set of inter dependent organization involved in the process of making a product or service available for use or consumption.
Distribution channels decisions play a role of Strategic importance in the overall presence and success a company enjoys in the market palace.

The study starts with an introduction of the Distribution Channel, company profile, important of the Study, Review of Literature and objectives are set out for the study. Research methodology, data analysis and interpretation, findings and suggestions of the study follow.

The response given by the dealers and analyzed and interpret using different types of statistical tool such as percentage analysis, chi-square method.

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